Marketing Courses

Marketing Course for Businesses

£499.00

This programme is for Business owners who need support with their marketing approach

Description

Marketing Course for Businesses

This course will provided entrepreneurs/new businesses with the knowledge and skills they need to develop a successful marketing strategy.

Developed by a Chief Marketing Officer

Are you a marketing manager looking to take your marketing career to the next level? Our marketing course, developed by James, a Chief Marketing Officer with an extensive background in education will guide and support your career ambitions.

Elevate your Career

This unique marketing course will support you with the skills needed to make the step up the career ladder to Head of Marketing, Marketing Director and Chief Marketing Officer.

Personalised Mentorship

Throughout the course, you'll engage in stimulating group discussions, real-world case studies, and practical exercises. Your mentor, an industry-leading CMO, will provide personalised feedback and guidance, ensuring you're on the path to success.

Marketing Course for Businesses

Week 1

Introduction to Marketing

  • Understanding the role of marketing in business
  • Basic marketing concepts: market segmentation, target market, positioning
  • The marketing mix: product, price, place, promotion
Week 2

Market Research

  • The importance of market research
  • Primary and secondary research methods
  • Analysing and interpreting research data
Week 3

Digital Marketing Basics

  • Overview of digital marketing channels: website, email, social media, SEO, PPC
  • Creating a digital marketing strategy
  • Measuring digital marketing success
Week 4

Social Media Marketing

  • Choosing the right social media platforms for your business
  • Creating engaging content for social media
  • Social media advertising basics
Week 5

Content Marketing and SEO

  • The role of content marketing in attracting and retaining customers
  • Creating a content marketing plan
  • SEO basics: keyword research, on-page SEO, link building
Week 6

Email Marketing and Analytics

  • Building an email list
  • Creating effective email campaigns
  • Understanding marketing analytics

Accelerate your business with our 6 week marketing course

The course is run over 6 weeks meetings every Thursday evening online. This allows you to meet
like-minded marketing professionals and learn from each other. If you are a marketing professional and are ready to take your career to the next level, then contact us today to find out more about our mentoring programme.

Upskill & Development

  • Develop your strategic marketing skills
  • Gain confidence in your abilities
  • Improve your communication and presentation skills

Career Growth

  • Advance your career
  • Develop new skills
  • Learn from experienced mentors

Programme benefits

  • Personalised mentorship
  • 6 weeks of instructions
  • Receive CV Advice, Feedback & Guidance

Book your free career consultation

Discuss your career ambitions with James, an experienced CMO with an extensive education background.

Candidate Testimonial